Upcycled 'Breeda New Wave' Bag - Conserve - IndiaConserve
Mixing two of Conserve's most popular media, the Breeda Wave bag is made from recycled tires. Topping it off are recycled plastic sheets that have the finish of leather, and form the flap of the bag. The asymmetrical flap on the bag has a hidden magnetic closure. The bag has an adjustable 50 inch suede strap, which is removable with silver metal thumb retractable hooks. The lining of the bag is recycled cotton, and also includes a zippered inner pocket. The Breeda Wave bag is approximately 10.75 inches by 11.5 inches by 3.5 inches.
Meet the Artisans
Born of a desire to reduce India's mountain of waste, improve energy efficiency, and help some of Delhi's poorest out of the city's slums, Conserve India achieves all this by turning plastic bags into high fashion handbags.
Conserve started as a fledgling recycling project but quickly adapted to confront the biggest challenge it was facing, what to do with the thousands of plastic bags that could not be composted or recycled locally.
After much experimentation, the Conserve team hit upon the idea of not recycling, but upcycling by washing, drying, and pressing the bags into sheets. Handmade Recycled Plastic (HRP) was born and designs for handbags, wallets, shoes and belts quickly came flooding in. The challenge was obvious: Use high fashion to support better lives for the poorest and a cleaner environment for all.